AIDS Changes Everything

ACDR’s 2007 M2M (Man 2 Man = Gay, Bisexual and MSM) HIV/AIDS Awareness campaign featured Bo Ladashevska, International Mr. Leather 2006 and his partner Guy Primeau in a series of five posters.  There are 27 photos in total from the photo shoot.  ACDR has shared...

Get Tested – Youth campaign

The Get Tested campaign was developed with the assistance of the Youth Advisory Committee at the ACDR. Its messaging encourages youth to get tested for HIV with the use of popular culture graphics. It was distributed nationally through CATIE in 2013 to present.

Living with HIV

‘Living with HIV’ aims to bring awareness to the multiple challenges people living with HIV face.  Three posters make up this campaign – all contain the same messaging, only the imagery changes.  One image is a woman and the other two featuring...

Libido Insurance

With Libido Insurance our goal was to produce a campaign that presented condoms from a slightly different perspective and one that would be sex positive.  Pulling from some popular insurance advertisements we went a bit cheeky, transforming them for a different kind...

Health Equity Impact Assessment Tool

The Health Equity Impact Assessment tool is designed to help you and your front-line organization examine any proposed initiative (e.g., policy, program, project, intervention, or service) to determine if it could unintentionally increase a population's...

Core Competencies for STBBI Prevention

The Core Competencies for STBBI Prevention reflect the knowledge, skills, attitudes and behaviours that front-line service providers need in order to strengthen services and improve health outcomes for those at risk of sexually transmitted and other blood-borne...