Youth condom promotion campaign: Logic Model

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After the four years of the heads up?! campaign, the Healthy Sexuality and Harm Reduction team in Winnipeg endeavoured to revamp their new condom promotion campaign to have a more specific purpose. This logic model was developed to help explain the possible goals of the campaign to the marketing agency. It is based on a schematic used in Langford and Panter-Brick's article (http://www.ncbi.nlm.nih.gov/pubmed/23452864). 

Contributing Organization:
Winnipeg Regional Health Authority
Contact person:
Craig Ross
Publication Date:
2014
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Copyright:
Non-commercial adaptation allowed with credit to author.
Record last updated:
Tue, 07/04/2015 - 17:56