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The Cover Your Cock and Protect Your Pussy campaign was designed by Youth for Youth. It consisted of posters, brochure, t-shirts, safer sex kits and buttons. Both images came in both Blue and Pink designs. The messaging was intended to promote safer sex among youth through the use of condoms and sexual health education. This campaign was distributed nationally through CATIE from 2011 to 2013 and internationally. It was said to be controversial but edgy and relatable to youth.

Organisme collaborateur:
AIDS Committee of Durham Region
Personne-ressource :
Mark Hammann
Année de publication :
2010
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Dernière mise à jour de la fiche :
jeu, 04/09/2014 - 15:03